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CREATORS RISING
The Gig Economy for Brands

 

The rise of freelancers has begun to transform nearly every industry. The creative industry, long in the stranglehold of creative agencies, is no exception.

Download this whitepaper to learn how content-hungry brands are tapping into the gig economy to reduce content fatigue and increase conversion.

  • What is the gig economy and how does it impact marketers?
  • How is content creation and consumption is evolving?
  • Meet three real-world social content creators and learn about their motivations and content creation strategy.

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“My advice to brands? Give creative freedom—that’s the big, big point that’s not taken that seriously. Nowadays with content creation, you can post 20 videos a week, and the next week they’ll be forgotten. If you give freedom to the creators, you can make your channel look so much cooler instead of limiting yourself to this tight little box and they all look so similar.”

Mike Espinosa - Videographer

Hundreds of brands love Social Native

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